Bao Tre Online

At the center of U.S. Vietnamese community life

Trẻ Magazine was launched in 1998 to provide current news, helpful information and relevant editorial content to the Dallas-Fort Worth Vietnamese community in our home language. Today, our Vietnamese-owned company, based in Dallas, serves more than 350,000 readers across 20 states. Our expanding media network of 12 distribution offices publishes regional editions that address the needs and interests of our communities throughout the United States.

Trẻ is distributed free in Vietnamese supermarkets, restaurants, offices, and other high-traffic destinations.


Since its founding, the mission of Trẻ Magazine has been to preserve our Vietnamese language, culture and heritage while embracing the future.

From newly arrived immigrants to established professionals, our audience shares the need for knowledge, connection, products and services. Our intent is to provide a forum for the exchange of ideas and information,and a marketplace that brings the community to businesses and advertisers. Most of all, the purpose of Tre Magazine is to contribute to the prosperity of our Vietnamese communities.

  • We work hard to provide valuable, trusted content and consistently uphold high standards of excellence and creativity.
  • We strive to enrich the lives of our Vietnamese families, neighbors and friends.
  • We are committed to covering a wide range of topics that help people in the community transition to life in the United States.
  • We encourage the freedom of journalism in our adopted country, where it is valued.
  • We bring the comforting familiarity of our homeland and shared values in every issue.

Our contents

In-depth feature stories, diverse topics and regular columns

Tre Magazine provides high-quality content spans a wide spectrum of news and information from the local community, across the United States and around the world. If it's hot and people are talking about it, we covers it.

Readers find:

  • Local news, features and events
  • Current events in the U.S., Vietnam and the world
  • Educational immigration and legal information
  • Lifestyle, travel and leisure features
  • Arts, culture and literature
  • Entertainment — music and movie reviews
  • Fashion and home decor trends
  • Health, wellness, food and entertaining
  • Sports and events — American and international
  • Opinion, editorial and perspective pieces
  • Employment and for-hire classifieds
  • Personal and matchmaking ads
  • Philanthropic needs/opportunities

Key Markets served

Recognized excellence, reliability, stability and steady growth have propelled Tre' Magazine to become the leading Vietnamese news magazine in America with the widest distribution network.


  • Dallas - Fort Worth
  • Houston
  • Austin/ San Antonio
  • South- Louisiana
  • Mississippi
  • Alabama
  • Florida
  • North Carolina
  • South Carolina
  • Tennessee
  • Georgia


  • Washington, DC
  • Virginia
  • Maryland
  • Massachusetts


  • Kansas
  • Missouri
  • Oklahoma


  • California
  • Colorado
  • Seatle, WA

We are actively seeking distribution partners for other areas of the United States as well as Canada and Australia. Please contact us if you are interested in becoming a Tre's regional distribution partner.

the team


  • Nguyen Trang
  • Nhat Hoang


  • Nguyen Xuan Thiep
  • Hoang Dinh Nam
  • Dang My Hanh
  • Nam Dan
  • Le Kim


  • Bao Son
  • Mai Hoang
  • Dan Tran
  • Nghi H Pham

    Layout & Art Design

  • Tho Do - Thuy Nguyen
  • Bang Duong - Huyen Tran
  • Hoang Anh - Thien Nga
  • Hoang Nguyen - Nha Quyen


  • Bao Huan - CAN
  • Hoang Tuong
  • Tham Nguyen

    IT & Web

  • Nguyen Bao Duy
  • Phong Le - Tri Nguyen
  • Huyen Tran - Bobby

    Legal Counsel

  • Joseph Cao Quang Anh J.D.
  • Arthurine Kamphaus, MBA, J.D.

    Marketing/ Advertising

  • Kim Lien
  • Nancy Nguyen
  • Wendy Vo